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EX1 sets the pace at London Fashion Week S/S’16

EX1 Cosmetics puts on a face and sets the pace at London Fashion Week S/S’16.

What a blast we had at our first ever London Fashion Week. We teamed up with British designers PPQ and EX1 turned out to be a match made in heaven as the top models strutted their stuff on the catwalk, wearing incredibly innovative designs.

PPQ duo Amy Molyneaux and Percy Parker, credited for setting off the drainpipe jeans trend among London’s music and fashion scene, have always kept one step ahead of trends since starting the label in 1992.

No wonder fashion savvy It Girls, including Rihanna, Lily Allen, Kirsten Dunst, Sienna Miller and Alexa Chung follow the brand.

Headed by legendary make-up artist Maxine Leonard, who jetted in from LA to be with us, the ‘EX1 Look’ was used to maximise Molyneaux and Parker’s sizzling collection of strong shapes and bold prints.

Image Credit: PPQ

Image Credit: PPQ

The energy of the PPQ and EX1 combo created an electric atmosphere backstage – almost too tense to breathe at some of the quick changes and turnarounds.

Luckily, we had a camera to record it all … enjoy the highlights here.

Team EX1 xx